It’s led to an explosion in internet searches of some fairly obscure terms that will be unfamiliar to those of us who take more of an interest in the supermarket than the stock market.
To help out, investment experts at InvestinGoal have compiled a list of terms that feature on Succession to give viewers an insight into what Kendall, Shiv and Roman are talking about.
It should be noted that some of these explanations include season four spoilers, so come back later if you’re not up to date on your viewing.

. Succession terms
You're not alone if you are baffled by some of the terminology used in Succession. Photo: HBO

. ETF
ETF stands for exchange-traded fund, which is essentially a fund that trades on exchanges, generally tracking a specific index. While stocks are just one instrument, an ETF consists of diversified investments such as stocks, commodities, bonds, and other securities, which are known as holdings. ETFs are often less volatile than individual stocks, meaning your investment shouldn’t swing in value as much, however, there is still a risk in loss of value. Photo: HBO

. IPO
Another abbreviation, IPO stands for initial public offering. This is when a private company becomes public by selling its shares on a stock exchange. Companies often issue an IPO to raise capital to fund growth initiatives, raise their public profile, or to pay off debts. Photo: HBO

. Broker
People are also asking what the word ‘broker’ means. In laymens terms, a broker is an individual or firm that acts as a middleman between an investor and a securities exchange. They facilitate trades between individuals or companies and may provide investors with research, investment plans, and market intelligence. Photo: HBO

. Arbitrage
Another term that’s baffling internet users and Succession viewers alike is ‘arbitrage’. This refers to a stock market practice of buying something in one place before moving to sell in another, thereby profiting from price differences in different locations. Photo: HBO

. ADR
ADRs are simply American Depositary Receipts for foreign companies that are listed on US stock exchanges. An ADR is a form of security, offering US investors the opportunity to gain investment exposure to non-US stocks without of dealing with foreign stock markets. Photo: HBO

13. Whales
While whales are usually found in the ocean, when it comes to stocks, the term ‘whale’ is a nickname given to investors who have the potential to manipulate the market. A whale can be an individual or company with enough money or power to influence the price of a stock. These individuals usually make huge investments, with their actions causing a huge ‘splash’. For example, in Succession, Lukas Matsson could be considered a ‘whale’, a position that he evidently knows and manipulates, sending controversial tweets at crucial moments during business proceedings that can wildly affect the market. Photo: HBO

14. Day Trading
Day trading is a strategy which involves buying and selling shares of stocks within the same day with the intent of profiting from price movements. For example, a day trader may open a new position of a stock at 9 a.m., then close that same position at 2 p.m. These traders rarely hold positions overnight. Photo: HBO

15. Margin Account
A margin account involves borrowing funds from your broker-dealer to purchase securities, using the account as collateral. You will also be required to pay a periodic interest rate to the broker. A margin account can increase your purchasing power however it can also expose you to greater losses. Photo: HBO