From Ronaldo to the “Rock”, Kardashians to Jenners and many other familiar faces, you will likely know most if not all of the people with the highest numbers of ‘Insta’ followers in 2023. In general, social media has revolutionised the globe and ushered in a digital age that redefines how we communicate and connect in the ‘town square’ online.
Instagram, in particular, distinguishes itself as one of the most influential platforms given its popularity. Business of Apps reports that it reached 2 billion active users in 2021 and it is set to hit 2.5 in 2023 (approximately one third of the human population!)
Therefore, the platform can be seen as a mirror into what us, people of all nations, care about. If you have ever wondered who the most followed individuals of Instagram are across the globe then you’ve come to the right place.
As a thought-provoking exercise, while reading the list perhaps ask yourself if you believe the following names should be the most followed worldwide and, if not, who you would hope to see with more power to influence and why.
5. Dwayne “The Rock” Johnson
Dwayne Douglas Johnson is a 51-year-old American actor, film producer, and retired professional wrestler (his first acting role was in 2001) he has 390 million followers. | PA
6. Ariana Grande
Ariana Grande-Butera is a 30-year-old American singer, songwriter, and actress who began her career at 15 in the 2008 Broadway musical 13, she has 379 million followers. | PA
7. Kim Kardashian
Kimberly Noel Kardashian is a 42-year-old American media personality, socialite, businesswoman, model, and actress, she has 365 million followers. | PA
8. Beyoncé
Beyoncé Giselle Knowles-Carter is a 42-year-old American singer, songwriter, and businesswoman who released her debut album in 2003, she has 317 million followers. | PA