Hearts unveil new reduced price deal for SPL fixtures

HEARTS today announced match ticket prices for season 2010-11 by earmarking four home fixtures as new "Jamboree" days when every seat inside Tynecastle will cost £3 less than normal.

The season-opening SPL meeting with St Johnstone, plus Hearts v Kilmarnock (30 October), Hearts v Inverness (18 December), and Hearts v Dundee United (19 February) will all become "Jamboree" fixtures when 3 will be deducted from each ticket bought in advance of matchday, regardless of zone or sales category.

Advance tickets for the opening day of the new season will start at just 13 for adults and 4 for under-12s.

The strategy is part of the Edinburgh club's commitment to welcoming families to Tynecastle at cost-effective prices. Some of the stadium's most expensive seats have been reduced for this season and booking fees for TicketFast have been scrapped. The popular 7 ticket for under-12s has been retained.

A spokesperson said: "We want to make it as easy as possible to come to Tynecastle next season and for that reason we've simplified access to tickets. You can now book a ticket for any home Clydesdale Bank Premier League match from today, via any of our sales channels.

"And, if you choose to print the ticket yourself online via our Hearts etickets service, there's no booking fee either which we expect to be extremely well received by supporters. We want to get Tynecastle packed to the gunnels and so it's essential we move any and every possible barrier in the way of booking tickets and attending matches."

Tynecastle will continue to operate its four stadium zones, with prices reflecting the quality of seat and view. Season Tickets still represent the best value with a wide range of choice, value and benefits.

To purchase your ticket for Tynecastle, call 0871 663 1874 (option 1, then option 8), visit the Tynecastle ticket centre or log on to www.heartsfc.co.uk