Billionaire creator of Red Bull dies aged 89

THAILAND: Chaleo Yoovidhya, the Thai billionaire who created the Red Bull energy drink three decades ago, has died aged 89.

Chaleo founded TC Pharmaceuticals in the 1970s, which formulated an energy drink prototype called Krathing Daeng, or Red Bull in English. It was popular among Thai truck drivers and labourers and went on to become a global brand. Forbes magazine ranked Chaleo among the richest men in the world, with assets worth several billion pounds.

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