Swiss mark time at 2014 Games

A LUXURY watch brand has been named official timekeeper of Glasgow’s 2014 Commonwealth Games.

Swiss brand Longines is the first tier one sponsor of the Games and has official partner status – the highest rank within the Organising Committee’s commercial programme.

Longines has been involved in sports for more than a century. Its partnerships include equestrian sports, the French Open at Roland-Garros, the Artistic and Rhythmic Gymnastics World Championships, the Alpine Ski World Cup and World Championships and the World Cup and World Championships in archery.

Glasgow 2014 chairman Lord Smith said: “We are delighted to announce such a prestigious brand as our first partner.”