The former Labour leader’s official fan account, @TeamKez, which is being run by friends and colleagues, tweeted their desire to acquire the Barack Obama-style personalised t-shirt that Ms Dugdale was shown wearing on last night’s show.
Inspired by the response from fellow fans of the Lothians MSP, they worked with merchandise specialists RedBubble to come up with a whole range of ‘Team Kez’ products, including clothing, stationery, and phone covers.
The t-shirts are already on sale for Black Friday, with the campaign confirming that while RedBubble handle the production costs, which make up the bulk of the price, all additional profit will be given to homeless charity the Rock Trust.
Ms Dugdale has already confirmed that she will donate her parliamentary salary for the duration of her stay in the jungle to the Rock Trust, as well as a portion of her fee from ITV.
The Labour parliamentary group announced this week that Ms Dugdale, who sparked controversy with her decision to leave Holyrood for the show, had escaped immediate punishment, after new leader Richard Leonard floating the idea of suspending his predecessor.
A spokesperson for Kezia Dugdale said: “Kez has already donated her MSP salary of £2,500 to the Rock Trust and will give more to charity on her return from the jungle. Following her first trial, here’s a new opportunity for people to show their support for TeamKez, and all profit from sales will be given to the Rock Trust.”
The full range of products can be viewed online at Redbubble.