Jamie Neish: Jurassic World and Star Wars trailers

I HAVE a bone to pick and it can’t wait any longer.
Trailer for  Star Wars: Episode VII - The Force Awakens. Pic: CompTrailer for  Star Wars: Episode VII - The Force Awakens. Pic: Comp
Trailer for Star Wars: Episode VII - The Force Awakens. Pic: Comp

Last week the first trailers for Jurassic World and Star Wars: Episode VII - The Force Awakens, two of next year’s most anticipated Blockbuster releases, hit the internet.

Within days, the trailers had been watched 60 million times apiece, proving just how much excitement and anticipation there is for both movies. Yet, some people, audiences and critics alike, still complained.

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They moaned about what the trailers revealed and didn’t reveal, how long or short they were, how vague they were when it came to setting up narrative and character arcs, and even how and where the trailers themselves were shown.

These very same people, however, will undoubtedly be spending their hard-earned cash on tickets for one, if not both films when they are released next year - and it’s driving me insane.

Yes, everyone is entitled to share their opinion, and in the modern world of Facebook and Twitter it’s hard to stop this, but to write off a film because the 88 second-long teaser trailer didn’t live up to your expectations isn’t right.

Films should be judged as a whole, and nothing less.

I’ve caught myself watching a trailer before and thinking, “Oh no, that looks rubbish.” I’ve even let a trailer determine whether or not to watch a film.

But the simple fact is, there’s no way a trailer can appease everyone. There’s bound to be someone who doesn’t like what they see. But to moan about it incessantly, only to part with their money to see it a year later... well, I despair.

The trailers for Star Wars and Jurassic World may not be perfect, but who cares? It’s the finished product that counts. And that’s what we should evaluate.

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