Dobbies signs new food deal with Nisa

Nisa Retail has signed a deal with Dobbies to support its new food hall strategy across 35 of its stores, including at Lasswade.

Dobbie's Garden Centre in Lasswade
Dobbie's Garden Centre in Lasswade

Customers can expect to find a range of everyday groceries provided by Nisa in the Dobbies store.

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“We’re delighted to partner with Dobbies and look forward to helping them on a journey to establish their food hall as a one stop shopping destination, and unlocking the full sales potential of these sites,” said Steve Leach, Nisa Retail sales director.

Archie Stewart, head of food at Dobbies said: “I am delighted to see our new strategy come to life in the food halls. Customers are increasingly shopping for less, more often, so we have created a food hall that caters to this top-up shop mission, whilst also maintaining Dobbies uniqueness.

“The Nisa product range has provided Dobbies with a credible breadth of range, while other well- loved brand collaborations such as Booths and Luca’s Ice Cream, and a continued commitment to local suppliers, have helped to differentiate our foodhalls and enhance the shopping experience.”