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‘Anti-English’ Irn-Bru advert cleared

An Irn-Bru TV advert which was accused of being ‘anti-English’ has been cleared by the Advertising Standards Authority.

By The Newsroom
Published 28th Feb 2019, 14:03 BST
The Irn-Bru advert was cleared. Picture: Comp
The Irn-Bru advert was cleared. Picture: Comp
The Irn-Bru advert was cleared. Picture: Comp

The advert depicted a staunchly Scottish man who is riled upon being introduced to his daughter’s English boyfriend.

The ASA say they will be taking no further action, after there were 67 complaints.

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In the advert, the Cockney unwittingly alarms the father by revealing an England top with a ‘1966’ badge, before introducing his dog, Wembley, which sits on his Saltire rug and passes wind.

The Irn-Bru advert was cleared. Picture: Comp
The Irn-Bru advert was cleared. Picture: Comp
The Irn-Bru advert was cleared. Picture: Comp

However, the authority says that after investigating the complaints, no further action would be taken.

The news comes just a day after another Irn-Bru advert was cleared by authorities after some viewers claimed the advert was sexist, demeaning to women and unsuitable for children. It showed a mum hugging her son close to her cleavage as his friends look on in shock.