Weetabix investing in factory upgrade

WEETABIX, the manufacturer of the famous cereal, is to invest £20 million in upgrading its UK and North American factories.

The group, which is owned by private equity group Lion Capital, has plants in Northamptonshire and Ashton-under-Lyne, as well as Toronto and Boston.

Weetabix also makes the Alpen, Ready Brek and Oatibix cereals. At the end of last year Lion Capital, which has owned the group since 2004, refinanced its £900m of debt. The company recently launched a new product, Weetabix Golden Syrup.