A former Bearsden Academy pupil, Boyd-Coleman joined the firm’s Glasgow office in 2002 as a senior account manager. She moved to London in 2006 to complete a three-month project and went on to become London bureau chief for the practice.
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Boyd-Coleman, who will oversee offices in London, Essex and Cornwall, said: “It wasn’t my intention to leave Scotland, but we had a project which needed my attention – and I met and married my husband down here, so it seems I was meant for the south.”
The firm now has a team of 40 specialists covering London and the south of England.
Chief executive Laurna Woods, who has been with Beattie for 22 years, said: “Jacquie Boyd-Coleman has built one of London’s most dynamic PR, social, digital and creative teams with a strong retail, technology and healthcare focus.
“Going forward, her remit is to develop our operations in the south east and south west so that we become the best-regarded agency in London and the south.”
Beattie has nine offices in the UK including Birmingham, Glasgow and Leeds. It trades under three brands – Beattie, its international student recruitment business 11ten, and Only Marketing whose brands include Only Crisis.