The grocer – the third-biggest in Scotland – said like-for-like sales grew 2 per cent in the second quarter, while pre-tax profit for the six months to July 31 rose 13.5% to £143 million.
Chairman Andrew Higginson said: “The new team has made a real difference and delivered further good progress across the board in the first half. Prices are lower, customers are being served better and quality is improving.”
Turnover edged down 0.4 per cent to £8.03 billion in the half year, with like-for-like sales up 1.4 per cent in the six months to 31 July.
The firm said it has seen “no negative impact” on customer sentiment or behaviour as a result of the EU referendum.
James Grzinic, analyst at Jefferies, said: “We had pretty hefty expectations for Morrisons interims, and they were beaten across the board. Progress in laying the foundations has been strong in recent months given agreements with Timpson, Amazon and Ocado. We expect more news to emerge on this in the months to come.”
Potts has this year inked a new deal with online grocer Ocado and signed a landmark agreement with US internet retailing giant Amazon to supply fresh food to its customers. The firm, which is embroiled in a bitter grocery price war, last month revealed that it was slashing selected meat and poultry prices by 12 per cent.
All of the “big four” supermarkets – Tesco, Asda, Sainsbury’s and Morrisons – have been cutting prices to compete with German upstarts Aldi and Lidl, which have eroded their market share.