Magazines for sale after Total wipeout
Metis Partners, the Glasgow-based intellectual property practice, said it was hopeful a buyer could be found for Total Honda, Total Nissan and Total Impreza, which is aimed at owners of the popular rally-bred Subaru model.
The firm is working alongside Maureen Leslie of MLM Solutions, who has been appointed as provisional liquidator of Livingston-registered Total Car Magazines.
As well as the three bi-monthly publications, the assets linked to the company that are up for grabs include website domain names and the rights to a number of trademarks.
A spokesman for Metis Partners said: “We are expecting interest in this, as they are strong brands in a niche sector, which should prove attractive to publishers.”
Allan McLeod, senior manager at MLM Solutions, which has offices in Edinburgh, Glasgow and Livingston, said: “Despite having created a strong brand, an excellent advertiser base and a dedicated readership within its niche market, and a successful expansion into online platforms including Apple and Amazon Kindle, internal company issues have meant [Total Car Magazines is] unable to operate successfully.
“MLM Solutions is working with Metis to identify a buyer for the titles, in order that the brand can continue and that the subscribers will continue to receive editions.”