Mackie’s of Scotland launches 'zingy' orange chocolate bars in Asda and Sainsbury's

Two major supermarket chains have confirmed their first listings for a new chocolate bar from food producer Mackie’s of Scotland.

Sainsbury’s and Asda stores in Scotland are to stock the new orange flavour chocolate bars, said to be the result of two years of 'taste testing in the making'.

Sainsbury’s and Asda stores in Scotland are to stock the new orange flavour bars, said to be the result of “two years of taste testing in the making”.

The latest addition to the Aberdeenshire brand’s line-up is also available in the firm’s flagship Aberdeen ice cream parlour, Mackie’s 19.2, where it has been transformed into a hot chocolate drink.

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Stuart Common, commercial Director at Mackie’s, said: “In 2014 we turned our tractor shed into a state of the art chocolate factory and began with four flavour variants in dark and milk chocolate and which were reminiscent of our ice cream range.

“Since then we’ve been working on a continual improvement of our chocolate and investing in more machinery to make sure that the range is consistently high quality.

“However, in the background we’ve continued on new product development work, to research potential new flavours, looking for something new to add a little excitement to the range.

“Our retail partners Sainsbury’s and Asda have supported us and this new product will be available in their stores over the festive period across Scotland. It’ll also be available in many independent shops around our local area in Aberdeenshire.”

He added: “These are just trial listings, so we hope the product proves popular and it can become a permanent fixture.

“To create this product, we’ve actually infused honeycomb dust with a natural extract from jaffa oranges and paired it with our milk chocolate, to create a zingy taste, with a little crunch.”

The fourth-generation family farm where Mackie’s is based, Westertown, is in north-east Scotland. The firm produces all of its ice cream using fresh milk and cream sourced from its own dairy herd on the farm.

The company’s “sky to scoop” ethos sees it create everything from milk to its packaging on site, powered predominantly by its own renewable energy – via four wind turbines, a ten-acre solar farm and a biomass energy plant.

A £4.5 million project is underway to install an innovative new low-carbon refrigeration system.

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