Edinburgh Gin cheers extended sponsorship deal with Musselburgh Racecourse

Edinburgh Gin has raised a glass to an extended sponsorship deal with Musselburgh Racecourse.

The firm has agreed a three-year extension to its six-figure sponsorship agreement with the East Lothian track.

Edinburgh Gin’s portfolio will be available throughout the racecourse’s bars and restaurants and will be presented as prizes to all winning racehorse owners on each race day.

Hide Ad

The extended agreement also includes sponsorship of the Edinburgh Gin Race Day in May, which features the Edinburgh Cup in a six-race £100,000 programme. It will see the Edinburgh Gin experience marquee installed in a prominent position at the course.

Edinburgh Gin has sealed a new three-year sponsorship deal with Musselburgh Racecourse in East Lothian. Picture: Alan Rennie
Hide Ad

Musselburgh Racecourse’s senior operations and commercial manager, Sarah Montgomery, said: “We are thrilled to have secured a fresh three-year sponsorship deal with Scotland’s leading gin brand and to have the opportunity to support a premium offering at each of our race days.

“Since it was established in 2010, Edinburgh Gin has been at the forefront of the gin revolution and pushes boundaries and breaks down conventions, all qualities which are shared by Musselburgh Racecourse, so this is an ideal partnership in so many ways.”

Hide Ad

Ian Macleod Distillers’ UK managing director, Neil Boyd, added: “We at Edinburgh Gin are delighted to renew our sponsorship with Musselburgh Racecourse. We have enjoyed an excellent relationship over the years and following the uncertainty of the last 18 months it is wonderful to be back and to be able to look forward to an exciting partnership ahead.”

Musselburgh Racecourse stages 28 meetings over the flat and jump seasons each year.

Hide Ad
Read More
Edinburgh Gin launches personalised service for its Valentine's gin

A message from the Editor:

Hide Ad

Thank you for reading this article. We’re more reliant on your support than ever as the shift in consumer habits brought about by coronavirus impacts our advertisers. If you haven’t already, please consider supporting our trusted, fact-checked journalism by taking out a digital subscription: www.scotsman.com/subscriptions



Want to join the conversation? Please or to comment on this article.