Cortex wins deal to revamp Power Rangers website
Working with Los Angeles-based Saban Brands, owner of the Power Rangers franchise, Cortex has refreshed more than 940 pages of online content, including videos, games and apps, which involved translating them into French, Spanish and Portuguese.
Cortex founder and managing director Peter Proud said the “elastic nature” of Microsoft Azure, the software giant’s cloud-based platform used to host the content, meant “the sites will be able to handle very high levels of traffic from around the world”.
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Hide AdCortex is part of advertising and communications group WPP and collaborated with fellow subsidiary Hogarth on the project for Saban, which is also set to launch a new television series, Power Rangers Dino Super Charge, next year.