Baxters serves up advertising blitz

SOUP maker Baxters will tomorrow kick off its first advertising campaign for five years with advertisements during ITV’s Downton Abbey.

The Fochabers-based firm chose the Leith Agency for the latest campaign, with online support from CheethamBell JWT, including a fresh website.

Yvonne Adam, Baxters’ marketing director, said: “We will be investing heavily in the brand over the next three years.”