25 designers applied for funding to be part of Scotland Re:Designed’s showcase in March 2016 at PMQ, one of Hong Kong’s most prestigious venues.
The five designers were chosen by a panel of expert judges and will promote Scottish fashion and design to Hong Kong consumers, media and industry at a series of pop up shops and exhibitions.
The successful designers include luxury knitwear brand Cats Brothers, Elizabeth Martin Tweed, menswear designer Kestin Hare, textile designers MYB Textiles and printed silk specialist Silken Favours.
Cabinet Secretary for Culture, Europe and External Affairs, Fiona Hyslop, said: “Scotland is home to a thriving textiles industry with an annual turnover of £756 million which supports 9,500 jobs. Scotland Re:Designed is a fantastic opportunity to promote Scottish fashion in Hong Kong and I congratulate each of the five designers who were successful in securing a place at this prestigious event.
“Scotland Re:Designed is supported by the Scottish Government and we are committed to ensuring the profile of Scottish design and innovation remains high. I’m confident this event will demonstrate to the world that Scottish fashion is bold and exciting with a vibrant future.”
Chris Hunt, founder of Scotland Re:Designed, said: “We are delighted to be able to support five Scottish businesses in developing their brands further in the Far East through sponsorship from the Scottish Government.
“This showcase in Hong Kong will provide an unparalleled experience for the designers and will give them the chance to connect with invaluable contacts in the Hong Kong fashion, design and manufacturing industries.
“It is also an excellent opportunity for us to showcase Scotland’s fashion and textile community internationally; showing people across the world what we are capable of.”
The SRD Hong Kong Showcase was first announced by First Minister Nicola Sturgeon following her visit to Hong Kong in July.
For more information on SRD and the designers taking part in the Hong Kong showcase visit www.scotlandredesigned.com