Stoats wins Tesco and Waitrose deals for muesli range

Tesco and Waitrose are to stock Stoats' range of muesli. Picture: Contributed
Tesco and Waitrose are to stock Stoats' range of muesli. Picture: Contributed
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Edinburgh-based porridge maker Stoats has secured deals to supply its muesli range to Tesco and Waitrose stores north of the Border.

The contracts come after the firm’s Rustic Scottish Hedgerow Oat Muesli won the bakery and cereal category at the annual Scotland Food & Drink Excellence Awards.

Stoats managing director Tony Stone said: “The success of our products is further cemented with the listings we’ve secured with Waitrose Scotland and Tesco Scotland for the Hedgerow Oat Muesli, the Triple Berry Oat Muesli and our Porridge Sachet range.

“We’ve been listening to what our customers want and we’re very excited to get the products in front of Scottish consumers.”