A Scottish entrepreneur has launched her latest business venture, Onits, with a crowdfunding reward campaign.
Created by Nicola Walter’s Stirling-based firm Organisational Elephant, Onits are dry-wipe, multi-use magnetic notes for use as a planning tool at home or in the workplace.
An Indiegogo crowdfunding campaign launched last month with the aim of raising £25,000 to enable short production runs of the product.
Walters, a former planning and project leadership consultant who has worked with clients such as Royal Bank of Scotland, was inspired to create the product while organising her wedding.
Walters said: “I started using sticky notes on a wall but they would just fall off. I wouldn’t dare open a window for fear my plan would literally fly out of it.
“I searched the market for an alternative solution – something that would stick to a wall, was fun, colourful, engaging and re-useable to avoid waste. I never found that solution so I created Onits.
“I see Onits as the tool I always wished I had!”
Her long-term goal is to create a community, known as The Herd, which joins people together to solve organisational problems.