Revealed: The most in-demand 2019/20 Scottish Premiership football kits
The football shirt is an essential part of a club’s identity. Replica kit sales is a hugely lucrative business. They can lead to huge profits for a team, whilst also boosting their fan base.
Data team Love the Sales has been tracking demand for home shirts of all 12 Scottish Premiership clubs, and has released a "league table" of strips... where does your team rank?
Call it Hummel's influence, or the Steven Gerrard effect, but the Ibrox side's kit is the most in-demand kit in the Scottish Premiership
Broken hoops, or THAT collar? Either way, the Celtic home kit was beaten into second place
Third in the table is where most, if not all Hibs fans would like their team to be at the end of the season - they're already third in the kit table
It's the lack of sponsor, isn't it?