Anonymous donor gives £500k of Gucci, Prada and Chloe designer clothing to online charity shop

Anonymous donor gives £500k of Gucci, Prada and Chloe designer clothing to online charity shop
The generous donation includes more than 400 pairs of shoes, 150 dresses and 75 bags (Photo: Thrift+)

An online clothing donation platform has received a record-breaking £500,000 of designer clothing from an anonymous donor, including items from Gucci, Alexander McQueen and Valentino.

The generous donation includes more than 400 pairs of shoes, 150 dresses and 75 bags from some of the world’s most famous designers.

Gucci, Chloe and Alexander McQueen

The £500k donation of designer clothing is the largest Thrift+ (an online service that helps customers to sell their second-hand clothes for charity) has received to date, and the items are already selling fast.

Among the items was more than £150,000 worth of shoes, and over £6,000 worth of jewellery, with designer gear from the likes of Stella McCartney and Victoria Beckham, as well as luxury brands Prada and Givenchy.

A Chloe dress worth £2,600 is among the most sought-after items (Photo: Thrift+)
A Chloe dress worth £2,600 is among the most sought-after items donated (Photo: Thrift+)

Some of the most sought-after items include a Gucci bag worth more than £2,500, a Chloe dress worth £2,600 and a pair of Alexander McQueen boots worth £1,160.

How an online charity shop works

As part of the Thrift+ service, each item is thoroughly checked for quality and authenticity.

An algorithm using online data of similar items is then used to automatically calculate the value of each donation, ensuring each piece is listed at a fair price.

Clothing and accessories are individually tracked from donation to sale, with donors rewarded for their generosity by receiving 25 per cent of the sale price back as credit for the online site.

However, in this case the anonymous donor has opted to waive their donation credit, instead giving all of the proceeds to Dress For Success – a charity that supports women on their journey into the workforce by providing training and an appropriate outfit for their first interviews.

All of the proceeds for the items will go to support the work of Dress For Success (Photo: Thrift+)
All of the proceeds for the items will go to support the work of Dress For Success (Photo: Thrift+)

Commenting on the record-breaking donation, Joe Metcalfe, founder of Thrift+, said, “When we received this donation, we were shocked.

“We knew that the total value would be high as the clothes were from such high-end designers, but we had no idea that they would be worth a whopping £500,000.

“It’s so exciting to be able to help this donor raise money for a cause that doesn’t have high street charity shops.

“We hope that the story of this unbelievable donation will encourage more people to donate to their second-hand clothes to the specific charity they they feel a connection to.”

How to buy the clothes

The designer items are currently for sale at Thrift+, where donors can also sign up to receive a free ‘ThriftBox’ to donate their own clothes.