Week in Bulgaria cheaper than Brighton for British holidaymakers

According to a new survey, destinations in Turkey and Cyprus are also cheaper for a UK family of four than a stay on the Sussex coast at Brighton.

The survey by Tesco Travel Money reveals that while a week in the Bulgarian capital Sofia would cost a family of four 1,221, seven nights in Brighton would set them back 2,209.

Also less costly than a week in Brighton were seven-night stays in Bodrum in Turkey, Ljubljana in Slovenia, Limassol in Cyprus, Budapest in Hungary and Warsaw in Poland.

The most-expensive destination in the 14 countries surveyed was Reykjavik in Iceland, where a week would cost 3,383.

The holiday costs in the survey included the price of accommodation, car hire, meals out, beach accessories, suntan lotion and visits to theme parks.

The average cost of 14 destinations was 2,076 - a 2 per cent increase on last year.

The survey also showed that car hire and accommodation costs rose 6 per cent last year at the surveyed destinations.

John Howells, head of Travel Money at Tesco Bank, said: "Holiday costs have clearly been impacted by the euro exchange rate and rising costs in the recession.

"Therefore families wanting a holiday on a shoestring really need to do their research to make their money go further."