The Scotsman cartoon: Cameron’s election campaign

David Cameron kick-started the general election year yesterday by promoting the Tories’ first campaign poster.

Illustration: Brian Adcock

The Prime Minister launched the image - with the slogan “Let’s Stay on the Road to a Stronger Economy” - during a visit to Yorkshire.

The message will appear on billboards up and down the country and depicts a long straight road running through lush green countryside. Listing the Government’s achievements, it states “1.75 million more people in work”, “760,000 more businesses” and “the deficit halved”.

CONNECT WITH THE SCOTSMAN

• Subscribe to our daily newsletter (requires registration) and get the latest news, sport and business headlines delivered to your inbox every morning

• You can also follow us on Facebook, Twitter and Google +