Aberdeen and Inverness came in 6th and 8th respectively in a UK-wide table of online purchases, according to records of items accepted into the Royal Mail network on Friday and Saturday last week. Norwich came in at number one on the list.
In a Scottish-only table, Perth came in third followed by Dumfries in fourth and Kirkcaldy fifth.
The rankings are based on the destination for delivery on an acceptance scan. Items were accepted from online retailers and e-commerce businesses for delivery via the Royal Mail Tracked 24 and Royal Mail Tracked 48.
Rob Jenson, operations director for the north region at Royal Mail, said: “Last weekend a huge volume of online purchases were picked, packed and shipped by retailers around the country. And today, thousands of shoppers across Scotland will be receiving their Black Friday purchases.
“Bargain hunters in Aberdeen top the list of this year’s biggest Black Friday online shoppers in Scotland. We know there are more parcels still to come, but as of today more addresses in Aberdeen are set to welcome a Black Friday purchase than anywhere else in Scotland.”
Black Friday, the one-day promotional sales event, is now regarded as the start of Christmas shopping season in the UK.