Tennent's lager to unveil new design at T in the Park

Tennent's, Scotland's biggest-selling lager, will be previewing a brand new fount '“ the first new design for the brand in eight years '“ at next month's T in the Park festival.
Designs for Tennent's new founts, to be previewed at T in the Park. Picture: ContributedDesigns for Tennent's new founts, to be previewed at T in the Park. Picture: Contributed
Designs for Tennent's new founts, to be previewed at T in the Park. Picture: Contributed

The founts use artwork from Tennent’s 130 years of brewing history, and after the festival it will be rolled out to 150 pubs and bars across Scotland, before a full roll-out later in the year.

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Paul Condron, marketing director at Glasgow-based Tennent’s, said: “When we decided to refresh our fount, we knew we had an opportunity to bring innovation and creativity to the bar. We want to bring something new and exciting [to] engage drinkers and demonstrate our commitment to the Scottish on-trade.”

T in the Park kicks off on 7 July at Strathallan Castle in Perthshire.

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