Allison Harrison took over small business Hot Yoga Edinburgh in 2014, after working in the drinks industry for 15 years, where she managed the off-trade for companies including Glenmorangie and Innis & Gunn. She has since won three business awards.
In her role at Stirling Management School, she will support students, staff and alumni with practical advice and mentorship.
Harrison said: “I feel that there is often a vision that to be an entrepreneur you must want to be the next Sir Richard Branson, and I believe that this puts many people off.
“There are many budding entrepreneurs who want to create a small to medium size business that offers a great product or service, provides employment and resources in their community, and supports their lifestyle. This type of business is just as valuable and important to our economy.”