Shops under fire over 'lad's mags'

Published on Wednesday 16 March 2011 20:30

A NEW Scottish Parliament report has criticised newsagents and other shops that place "lad's mags" for sale at a child's eye view.

Research commissioned by the Public Petitions Committee found that many shops were in breach of their own guidelines, which say that such titles should be "not displayed at children's eye level or below, to ensure that they are not in the direct sight and reach of children".

However, the report by George Street Research, found that: "The majority (59 per cent] of 'lads' mags' observed during the fieldwork displayed at a height of 1.5m or less are being displayed with no obvious attempt to hide the front covers.

"The 'lads' mags' that are most frequently displayed are Nuts and Zoo. The majority of the magazine displays at the lowest heights did not attempt to hide the cover."