SALES of Franz Ferdinand’s album have rocketed since the band won the Mercury Music Prize last week.
The Glasgow-based group saw sales of their eponymous album nearly double after fans watched them pick up their gong at the awards ceremony in London. The music store HMV has reported a 95 per cent increase in sales.
Franz Ferdinand have so far sold more than 600,000 copies of their debut album in Britain and it is now well on its way to achieving triple-platinum sales.
After picking up the award last week, the band promised to give away the 20,000 prize money to help aspiring bands in Glasgow, but the boost to their record sales means they will still reap the benefits of the prestigious accolade.
Last year’s winner, Dizzee Rascal, is reported to have increased sales of his album by 150 per cent the day after taking the prize.
Gennaro Castaldo, the head of public relations with HMV, says anyone who wins the Mercury Prize can look forward to a massive sales boost.
He said: "These increases ably demonstrate the consumer credibility of the Nationwide Mercury Prize. The Franz Ferdinand album is a high-profile best-seller which has already sold over 600,000 copies in the UK, yet the Mercury Prize can still generate further interest and sales.
"The album has returned to the top ten in this week’s album chart, despite the plethora of new entries that would normally force the longer-established records downwards.
"Indeed, taking all 12 Mercury-shortlisted albums we’ve noted a 45 per cent sales increase across the board."
He went on: "The Nationwide Mercury Prize is now rivalling the Brits as a very potent sales vehicle for the UK music industry."
Franz Ferdinand have already sold more than two million albums worldwide.
The band are currently in the United States as part of a three-week tour which will help prime the four-piece group for global success.
The band members - Alex Kapranos, Paul Thomson, Nicolas McCarthy and Robert Hardy - have achieved almost universal acclaim since their eponymous debut album was released on 9 February.
The group was formed less than three years ago from a heady mix of stolen vodka, police raids, life-modelling at Glasgow School of Art and a gallery-cum-gig space dubbed "the Chateau".
After winning the Mercury Prize, they said they would return to their roots and possibly buy the Glasgow building where they first declared their wish to "make girls dance".