FIFE-based football team Raith Rovers have renamed their north stand after concluding a unique sponsorship deal with best-selling crime writer Val McDermid.
The enclosure at the club, which counts Prime Minister Gordon Brown as a lifelong fan, will now be known as the McDermid Stand, with the author backing the club where her father, Jim, was a scout and signed the legendary Jim Baxter and Ian Porterfield.
McDermid said: "I'm delighted to mark the Rovers' promotion to the First Division with this sponsorship deal.
"Raith Rovers has always been part of my life. My dad loved this club and he passed that love on to me, so I'm thrilled to be able to put something back in this way."
Raith chairman Dave Somerville, who saw the Prime Minister help unfurl the Second Division championship flag before Saturday's 2-2 draw with Dundee, welcomed the unusual sponsorship.
He said: "Val has been a lifelong supporter of Raith Rovers and in recent years has been consistent in her tangible help to the club.
"There can be few, if any, football stands carrying the name of a world-renowned author and the club is proud to carry her family name.
"Although the arrangement is based on commercial sponsorship, we are particularly delighted that it gives Val an opportunity to dedicate the stand to her late father, who also made a major contribution to the club," Mr Somerville said.
McDermid's latest novel is A Darker Domain. She also wrote the TV series Wire in the Blood.