KELLY Brook is set to cut the ribbon at a new clothes shop on Princes Street today.
The former Big Breakfast presenter will help launch New Look, with whom she designs swimwear and lingerie.
To mark the grand opening, the first 100 customers through the doors will receive a goody bag worth more than £40.
The opening will take place at 10am with Kelly Brook flying in to cut the ribbon at 1.30pm.
The new store stocks Kelly Brook’s feminine lingerie collection, the exclusive Inspire collection for sizes 18-26 and cool teenwear from Generation 915.