Brewer toasts Aldi contract

Published on 07/03/2013 00:00

Williams Brothers, the Alloa-based brewery, has signed one of its biggest contracts to date under a deal to extend the range of beers it supplies to discount supermarket chain Aldi.

The brewer’s Birds & Bees and Good Times Ale brands will now appear on the shelves next to its Seven Giraffes and Froach Heather Ale tipples.

Williams Brothers has taken on an extra six staff since starting to supply Aldi in May.

Sales director Richard McLelland, said: “It’s great Aldi is taking on two more of our beers. It’s been less than a year, but we’ve got a great working relationship with Aldi and it’s good to know its customers like our beers.

“The deal is a big boost for us.”