Farming: Goodbye Perth, hello Stirling

By Andrew Arbuckle
Published on 01/08/2012 01:25

AFTER almost 150 years, the world famous Perth bull sales are no more.

United Auctions, which organises and runs the event, has rebranded it as the Stirling bull sales.

In reality, the change of name reflects that since September 2009, the sales have been held at UA’s home in Stirling Agricultural Centre.

David Leggat, executive chairman of UA, said: “We are incredibly proud of the Perth element of the bull sales heritage, which is held dear by many people, including myself.

“However, the event has been known anecdotally as the Stirling sales since they moved here nearly three years ago, and we feel the time is right to officially adapt the name for clarity of location.”

The February, May and October calendar staples can attract as many as 22,000 home and overseas visitors. The new branding takes effect immediately and the first Stirling bull sales will be in the autumn, from 22 until 24 October.