Appointedd in overseas sales push

Chief executive Leah Hutcheon says advisory board will help 'deliver on the international interest' in Appointedd. Picture: Chris Watt
Chief executive Leah Hutcheon says advisory board will help 'deliver on the international interest' in Appointedd. Picture: Chris Watt
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Online bookings start-up Appointedd has established an advisory board in a bid to accelerate its overseas growth.

Markus Brinsa, president and chief executive of US management consultant Seikouri, has joined as lead member of the board, which will be expanded in the coming months.

The move comes after Appointedd launched a new scheduling tool, designed to help its customers arrange appointments regardless of which time zone they are in.

Chief executive Leah Hutcheon, who founded the business in 2011, said: “The time was right to put in place the people who could help us maximise on this. We believe that Markus is well placed to deliver on the international interest the product is now receiving.”

Brinsa said he and the team at New York-based Seikouri “are extremely excited about the opportunities ahead”.