Lidl launches first Scottish ‘craft beer festival’

Lidl's 'Isle of Ale' craft beer festival kicks off today. Picture: Peter Sandground
Lidl's 'Isle of Ale' craft beer festival kicks off today. Picture: Peter Sandground
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Lidl today joined the Scottish craft beer bandwagon by launching its first “festival” in conjunction with 13 brewers.

The discount grocer said the deals would be worth more than £130,000 for the brewers involved – Barney’s Beer, Drygate Brewing, Fierce Beer, Fyne Ales, Harviestoun Brewery, Jaw Brew, Loch Lomond Brewery, Orkney Brewery, St Andrews Brewing Company, Stewart Brewing, Tempest Brew Co, Windswept Brewing Co and WooHa Brewing.

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Lidl’s “Isle of Ale” event will run across all 94 of its stores north of the Border “for a limited time only”.

The German-owned chain currently stocks about 300 Scottish products and has pledged to increase this number by 25 per cent this year.

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Paul McQuade, head of buying for Lidl in Scotland, said: “The Scottish craft beer industry is continuing to grow and we are proud to be working with some of the best breweries in Scotland.”

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