Jaeger to unwrap flagship Edinburgh store for Christmas

The new branch will be located in the premises formerly occupied by East at the corner of George Street and Hanover Street

The new branch will be located in the premises formerly occupied by East at the corner of George Street and Hanover Street

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Luxury British fashion brand Jaeger said yesterday it planned to open a new flagship store in Edinburgh, in time for Christmas.

The new branch will be located in the premises formerly occupied by East at the corner of George Street and Hanover Street, relocating from its existing boutique at 102 George Street.

Stuart Moncur, a partner at Cushman & Wakefield, which advised Jaeger, said: “The new store is in a fantastic flagship building in one of the best locations in George Street, close to other quality clothing brands like Anthropologie, LK Bennett and The Kooples.”

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