Gin-makers raise a glass to £800,000 deals with Asda

Daniel Sherry of Eden Mill, one of the gin-makers rolling out new tipples with Asda. Picture: Ian Georgeson
Daniel Sherry of Eden Mill, one of the gin-makers rolling out new tipples with Asda. Picture: Ian Georgeson
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A group of Scottish gin firms has launched five products at Asda in contracts amounting to £800,000.

The offerings from Eden Mill, Pickering’s, Porter’s and Ginerosity came via the retailer’s work with the Craft Beer Clan of Scotland, and includes two new products from Eden Mill.

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Heather Turnbull, regional buyer for Asda Scotland, said gin continues to perform well in Scotland “and it’s clear that consumers’ taste palates are continuing to crave these original flavours”.

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Craft Beer Clan director Chris Miller added: “The sprit sector, particularly gin, is renowned for its collaborations, so to be able to bring so many new brand listings to the supermarket stores across Scotland has been a great opportunity.”

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