Skoda: Man, ain’t that just one hell of a pram
Hence this utterly remarkable baby carriage. It stands two metres high – taller than most dads – and boasts wing mirrors, hydraulic suspension, 20-inch alloy wheels and a headlamp beam for night walks. Tots lucky enough to be carried on board can look forward to “sports-style upholstery” and “adjustable lumbar support”.
Heidi Cartledge, head of marketing at Škoda UK says: “The vRS Mega Man-Pram proves what you can do when you take the vRS vision off road and drive it straight into the nursery.
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Hide Ad“We used it in the new Octavia vRS TV ad because we wanted to bring to life the idea of enhancing the performance of everyday objects. The high-tech buggy gives a tongue in cheek sense of what you could experience if you vRS’d your life’
“The Škoda survey of British dads uncovered the most desirable additions to a high tech stroller which were reflected in the vRS Mega Man-Pram design.”
Sadly, or should that be thankfully, it is not available to buy, being a one-off produced simply for the new Octavia vRS TV ads. But we bet there’s a whole load of dads out there with a bad case of buggy envy.